Orthodontics, dental aesthetics and practices
We fill schedules, not just Instagram profiles
We work with dental and orthodontic clinics in Mexico. In healthcare the challenge is not awareness: it is getting the right person to book and show up.
Brands we work with here
San Nicolás, N.L.- DentalineClínica dental
- Muller DentalClínica dental
Fisioterapia
What we usually find
- Plenty of followers and very few confirmed appointments.
- Patients who ask for the price and disappear.
- Competing for the same keywords inside the same neighbourhood.
- A schedule full of cleanings and empty of high value treatments.
How we solve it
- 01Campaigns per treatment and per area, not generic clinic campaigns.
- 02Content with the doctors up front: before and after cases, and explanations that remove the fear.
- 03WhatsApp replies and follow up with flows that never drop a patient.
- 04Measurement down to the booked and attended appointment, not to the click.
What actually happens inside a dental clinic
A clinic does not lose patients because its Instagram looks bad. It loses them because at 9 at night a message came in asking the price of orthodontics and nobody answered until 11 the next morning. By then the patient had already messaged three other clinics.
After working with orthodontic and dental aesthetics clinics, the pattern is always the same: there is demand, there is ad budget and there are good doctors. What is missing is a system that catches the patient at the exact moment they raised their hand.
That is what we build: paid media that brings the right patient and a front desk that always answers, using artificial intelligence employees implemented with Marblism.
AI employees
An AI receptionist for practices
We are Marblism partners and the only ones in Mexico with the licence and the know how to implement their AI employees. In a clinic, that employee is the receptionist who never steps out for lunch.
- 01
Answers at any hour
WhatsApp, Instagram, Facebook and calls. The 11 at night message gets answered at 11 at night, with the right price and your clinic's tone.
- 02
Books on its own
It sees your real availability, offers slots, books and sends the reminder a day ahead. No shows drop because nobody forgets.
- 03
Filters before taking your chair
It asks the basics: which treatment, how long it has been going on, whether they already have imaging. The doctor arrives with context instead of starting from zero.
- 04
Does not make things up
If asked something clinical that is not its call, it does not improvise: it escalates to the doctor or the team. In healthcare that is not negotiable.
- 05
Works the same for physicians
The same applies to medical practices, specialists and aesthetic clinics. The information changes, the mechanism does not.
Performance
Paid media that brings patients, not browsers
The most common mistake in dental advertising is promoting the clinic instead of the treatment. Nobody searches for a clinic: they search to fix a tooth that hurts, braces nobody will notice or a smile for their wedding.
One campaign per treatment
Orthodontics, implants, whitening, fillings and cleanings compete for different audiences at different prices. Putting them in one campaign burns budget.
The clinic's real radius
We target the area your patient actually travels from, not the whole city. In dental, distance decides more than people think.
Price or range in the ad
Showing the range filters out who cannot pay it. We would rather have fewer messages and more appointments than a hundred price questions with no intent.
Creative with the doctors
Before and after cases, the practice from the inside and explanations that lower the fear. In healthcare the doctor's face converts better than any design.
High value first
We push the treatments that sustain the clinic instead of filling the schedule with cleanings that barely cover the hour.
A partner that helps you grow, not one that dumps bad leads on you
Some agencies hand you two hundred leads a month and a very pretty report. When you check, half typed their phone number wrong, the other half wanted something else, and your receptionist lost the week chasing people who were never going to show up.
That is a good business for the agency and a bad one for the clinic, because the number that looks great in the report is not the number that pays the practice's rent.
We measure down to the booked and attended appointment. If a treatment is not generating real appointments, we say it in the meeting and move the budget, even if the lead report looks worse. A growth partner is measured by what ends up in your chair.
What the full system looks like
- 01
Clinic audit
We review treatments, prices, competitors in your area, how enquiries are handled today and how many messages are being dropped.
- 02
Paid media per treatment
We build separate campaigns with budget per objective and creative featuring your doctors.
- 03
AI receptionist
We implement and train the AI employee on your prices, services and policies, connected to WhatsApp and your calendar.
- 04
Follow up and reminders
Automated flows for whoever did not reply, whoever asked for a price and whoever booked but never confirmed.
- 05
Weekly review
We listen to real conversations, adjust the tone, fix information and move budget.
- 06
Scale
Once a treatment proves it brings profitable appointments, that is where the budget goes up.
Frequently asked
What everyone asks us
- Will the AI sound like a robot to my patients?
- Not if it is implemented properly. We train the tone on real conversations from your clinic and review it weekly during the ramp up. And the moment a case is clinical or delicate, it goes to a person.
- Does it replace my receptionist?
- In most clinics it does not replace her: it frees her. She stops answering the same question a hundred times and focuses on the patient already in the practice and on follow up that needs judgement.
- How long until it is running?
- Paid media takes days. The AI employee needs to be trained on your information and tuned over the first two weeks, which is when stale prices and tone adjustments surface.
- Does it work if I only have one location?
- Yes. That is where it shows the most, because a single clinic cannot pay for three front desk shifts, and that is exactly where messages are being lost.
- What if I already work with another agency?
- We tell you what is working and what is not before proposing any change. Several of our clients came to us leaving an agency that delivered reports instead of patients.
We will tell you how many messages you are losing
We review your paid media, your response times and your schedule, and tell you where patients are dropping off. Free, no strings attached.
I want my clinic audit