Developments, residential and brokers
Fewer lookers, more property tours
We work with real estate developers, brokers and sales teams in Mexico, the United States and any region where your inventory is. In real estate the ticket is high, the cycle is long and the cheap lead is almost never the one who signs.
Brands we work with here
- Arkik DesarrollosDesarrollos inmobiliarios
- JP Ramírez Real EstateBienes raíces
- Saqqara ResidencesNuevo León
What we usually find
- Leads who ask the price and never pick up the phone.
- Budget burned on lookers with no real capacity to buy.
- Messages sent at 11 pm that nobody answers until Monday.
- Months of follow up that sales agents cannot sustain on their own.
How we solve it
- 01AI agents that pre-qualify every lead: budget, area, timeline and payment method.
- 02Development reels and walkthroughs that sell before the visit.
- 03Automated WhatsApp follow up through the whole decision cycle.
- 04Measurement down to the property tour and the reservation, not to the lead.
The city changes, the problem does not
We have teams in Ciudad Juárez, Monterrey, Mérida and Miami, but we are not tied to one market: ads, content and AI agents work the same for a development in Nuevo León, on the coast, in Texas or in Florida. We operate in English and Spanish, because a large share of Mexican pre-sale buyers purchase from the United States.
The market changes, the pattern does not: ads generate hundreds of messages, the sales team answers late, chases people who cannot buy and the good buyer goes cold waiting for a reply.
That is why we do not just sell you ads. We build a system: content that creates desire, AI agents that qualify instantly and a human team that only talks to people ready to see the property.
AI employees
AI agents that qualify your leads in seconds
We are Marblism partners and implement their AI employees. In real estate, the first hire a development makes is the one that answers and qualifies, because that is where sales are being lost.
- 01
Replies in under a minute
WhatsApp, Instagram, Facebook, portal forms and phone calls. At any hour and in English or Spanish, with real inventory information.
- 02
Qualifies like your best agent
Asks budget, area, property type, buying timeline and whether it is a mortgage, cash or investment. The lead lands in the CRM with a score, not as a loose name.
- 03
Books the tour
Sees your agents' calendars, proposes a time, confirms and sends a reminder with the location. The agent arrives knowing who they are meeting.
- 04
Nurtures the ones not ready yet
The buyer who purchases in six months gets construction updates, new units and price changes without anyone having to remember to write.
- 05
Never overpromises
It does not make up prices, delivery dates or returns. Legal, tax and negotiation go to a person.
AI team
Or a full AI team, from the front desk to the close
If you want to go beyond the qualifier, we build the whole team. Each role is an AI employee trained on your inventory, your prices and your tone, connected to your tools and supervised by us.
- 01Active 24/7
Receptionist
Answers and routes
Handles calls and messages, solves the basics and sends every conversation to the right place.
- Calls and WhatsApp
- Hours and location
- Hand off to an agent
- 02Active 24/7
Lead qualifier
Filters and scores
Asks the questions an agent would ask and separates the real buyer from the looker.
- Budget and financing
- Area and timeline
- CRM lead score
- 03Active 24/7
Sales executive
Books and follows up
Proposes tours, sends spec sheets and floor plans, and follows the lead all the way to the reservation.
- Property tours
- Spec sheets and plans
- Months of follow up
- 04Active 24/7
Social media manager
Posts and replies
Schedules the development's reels, stories and posts, and answers comments and DMs.
- Content calendar
- Comments and DMs
- Weekly reports
Humans stay on the close: your agents sign, we supervise the AI agents every week.
Reels
Reels that sell the property before the tour
We produce and edit vertical content built to stop the scroll: drone shots, express walkthroughs, pre-sales and key handovers. Every reel ends with a clear action so the AI agent can pick up the conversation.
- KOSDrone revealMiami · Brickell
Bay views from the 32nd floor
Comment VIEW for pricing - KOSExpress tour2 bed · 1,270 sq ft
Step inside the unit in 5 seconds
Book your tour today - KOSPre-saleMonterrey · Valle Oriente
Roof garden with mountain views
Reserve with 5% down - KOSKey handoverClient story
What closing on your first home looks like
Pre-qualify in 2 minutes Pre-sale
KOSAnimated spec sheetNo shoot neededThe whole spec sheet in 6 seconds
Ask for the full sheet
Illustrative format examples. On your account they run with your properties, your brand and your real prices.
Performance
Ads that bring buyers, not lookers
The most common mistake in real estate ads is promoting the development as a brand instead of the unit someone can actually buy. Buyers look for square footage, area, price and delivery date.
One campaign per product
Investment condos, family homes and lots do not sell the same way or to the same audience. Splitting them makes the budget work.
Starting price in the ad
Showing the starting price filters out people who cannot buy. We prefer fewer messages and more tours.
Forms with useful friction
Two or three qualifying questions on the form lower the volume and raise the quality. The AI agent handles the rest.
Audiences where your buyer is
Local, out of town or investor: we target the region of your development and also people buying from another city or from the United States.
Retargeting with the reel
Whoever watched the full walkthrough sees the next piece: floor plans, construction progress or a buyer testimonial.
We measure reservations, not leads
A report with five hundred leads a month looks great in the meeting. But if your agents spent the month chasing people with no financing, the report does not pay commissions.
We measure down to the booked tour, the actual visit and the reservation. If a campaign brings volume but no tours, we say so and move the budget, even if the lead count drops.
What the full system looks like
- 01
Diagnosis
We review inventory, pricing, current ads, response times and how many leads are falling through the cracks.
- 02
Content and reels
Drone footage, walkthroughs and vertical pieces per development, on a monthly calendar.
- 03
Ads per product
Separate campaigns by unit type and market, with price and qualification from the ad itself.
- 04
AI agents
We implement the qualifier or the full team, connected to WhatsApp, your CRM and your agents' calendars.
- 05
Weekly review
We listen to real conversations, adjust the qualification script and move budget.
- 06
Scale
When a product proves it brings tours and reservations, that is when the budget goes up.
Frequently asked
What we always get asked
- Do you work with developments outside your city?
- Yes. We work with any region in Mexico and the United States, including Miami, where we have an office. We target ads to the area of your inventory and to where your buyer actually lives.
- Will the AI agent scare my buyers away?
- Not if it is implemented well. We train it with real conversations from your team, review it weekly during launch, and as soon as a buyer wants to negotiate or has a legal question, it goes to a person.
- Does it replace my sales agents?
- No. It frees them from answering the same thing a hundred times and from chasing people who were never going to buy. Your agents keep the tours and the closings.
- Does it connect to my CRM?
- Yes. We work with the most common real estate CRMs and with WhatsApp Business. If you do not have a CRM, we help you set up a simple one.
- Can I start with just the qualifier?
- Yes, and that is what we recommend. Once the qualifier proves it lifts tours, we add the receptionist, the follow up executive and the social media manager.
We will tell you how many leads you are losing
We review your ads, your response times and your follow up process, and tell you where buyers are dropping off. Free and with no commitment.
I want the diagnosis for my development